Jay McGavren's Journal

2008-06-06

An Inconvenient Bandwagon...

One of the directories we publish our offerings to has a CarbonImpact field in their web service API. (No, we don’t track that in our database.)

Look, I’m all in favor of greening up various industries; it’s needed to happen for quite some time. But stupid stuff like this is going to reduce the environmental movement to a fad, when it needs to be a sustained effort. Energy efficiency ratings need to be printed on labels for physical goods, not services.

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